Sam works across a range of projects which look to dissect human behaviour.

He has a BSc in Psychology from Newcastle University, where he developed a passion for behavioural science. Now, he looks to put those skills into action, specialising in electroencephalography (EEG) and other biometric methodologies.

Maybe it’s because I’m a northerner?

Maybe it’s because I’m a northerner? ▶︎

When it comes to dividing the north from the south, where do you draw the line? Anything below Sheffield? Anything above London? For Sam Devey, it could all be a matter of technology.